Overview
As a Junior PPC Account Manager, you will be responsible helping to manage the PPC, Media and Paid Social for Betfred. We’re looking for individuals who want to build a career in Paid Ads Marketing, while improving their broader digital marketing skills. In return, we’ll provide an exciting, fun and friendly office environment with fantastic people to work with.
Responsibilities
- Manage PPC accounts across Google & Bing
- Setting up and managing Media & app campaigns across our partner networks;
- Support in planning, implementing and optimising PPC & Media campaigns effectively and autonomously (after training);
- Paid Social Media campaigns across sporting events on channels such as Facebook, Instagram, Twitter and Snapchat
- Create engaging ad copy, target relevant audiences and keyword analysis;
- Report on your campaigns’ effectiveness.
- Continuously research and test new ideas, and use these to optimise your campaigns;
- ·Keep abreast of changes in the industry and how they will impact the business.
Skills & Experience
- Proficient with Windows and Microsoft Office - particularly Excel & PowerPoint;
- Interested in sport – a gambling background is preferable
- Comfortable with analysing data and making recommendations based on your findings;
- Able to communicate and present clearly, concisely and professionally, both verbally and in writing;
- Very organised and able to prioritise your own work;
- Comfortable working independently and able to find answers to your own questions through research.
- Have a degree level qualification or equivalent CIM diploma;
- Be genuinely interested in digital marketing and PPC
Benefits
Be Rewarded:
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- Earn Extra Rewards: Unlock bonuses and incentives to enhance your income.
- Secure Your Future: Build a nest egg with monthly pension contribution, helping you prepare for the future.
- Family Support: Access enhanced Maternity & Paternity Pay to help you prepare for new additions to your family.
- Refer and Earn: Cash-in on our 'Refer a Friend' programme – we're always looking for exceptional individuals like you!
- Peace of Mind: Benefit from a death in service benefit, though we hope you'll never need it.
- Save Smart: Enjoy discounts and cashback offers from a diverse range of high-street and online retailers, saving on everyday essentials and indulgences.
Get Recognised:
- Celebrate Longevity: Join our long-service recognition programme, honouring the dedication of our loyal team members throughout their careers.
- Peer and Manager Acknowledgment: Recognise and be recognised for your achievements, earning points redeemable with over 700 global retailers.
- Life's Milestones: Receive a gift to celebrate the birth of a baby, adoptions, and weddings, along with an extra day off for your wedding day.
Feel Valued:
- Always Accessible Healthcare: Benefit from a 24/7 virtual GP service for you and your family, ensuring prompt health answers that fit your schedule.
- Prioritise Mental Wellbeing: Utilise an independent service to identify and receive mental health support, including face-to-face counselling and self-help resources.
- Financial Wellbeing: Optimise your budget with our financial wellbeing package, offering real-time earnings tracking and early access to earned pay to help support you with unexpected bills.
- Savings Made Easy: Set up salary-based savings and earn a 5% boost through our savings scheme.
- Personalised Financial Guidance: Access one-on-one support from an independent Financial Coach.
- Comprehensive Assistance: Confidentially address life challenges through our Employee Assistance Programme, covering childcare, family matters, relationships, addiction, legal issues, financial concerns and more.
- Holistic Wellbeing Tools: Explore a wide range of resources for physical, mental, nutritional, and financial wellbeing through our Wellbeing App.
- Eye Care Benefits: Enjoy complimentary eye tests and contributions towards single lens prescriptions for VDU users.