Betfred is involved, and has been for many years, in various sporting sponsorship initiatives.

Rugby League fits beautifully with Betfred. It’s a game with worldwide appeal, but there’s no doubting it resonates most powerfully in the northern England heartland where Betfred itself was born back in 1967.

We’re currently hugely involved, sponsors of the Betfred Super League, Championship and Challenge Cup as well as the Women’s and Wheelchair equivalents plus the official partner of the England Rugby League team.

Through our commitment to many events and huge occasions down the years we’ve built up an incredible portfolio, including those we’re excited to be currently involved with.


Betfred Proudly Sponsor

Betfred Proudly Sponsor

Betfred Proudly Sponsor


The Betfred Brand

Betfred continues to support the World Matchplay Darts and the British Masters golf whilst in 2022 Betfred became an official partner of Fred’s beloved Manchester United.

Fred’s first foray into golf sponsorship. A lovely touch here, too – with each renewal invariably having a home ‘host’ professional.

Betfred’s association with horseracing goes back many, many years, and we enjoy a close relationship with Ascot for both its regular gatherings, and the world-renowned Royal meeting as the Official Bookmaker..

Elsewhere, the US-facing Betfred Sports brand has already partnered with NFL power-houses the Denver Bronos and Cincinnatti Bengals along with Major League Baseball team the Colorado Rockies.

Commercial partnerships come and go, but our support whenever given is wholehearted, and important.